Author - Roberto Ferrari

Status Final Author
Country Italy
Author's website https://www.linkedin.com/in/robertoferrari
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Top marketer, innovation builder, business developer, digital transformer.
Leading the most successful challenger digital-first bank in Italy, CheBanca!

Wide International executive experience across markets.

Expert of:
digital and retail banking, financial services, FinTech,
investment management and digital financial advisory, consumer finance, credit cards, consumer electronic payments and money
fast moving consumer goods
consumer services.


Former WE Marketing Director at Procter & Gamble.
MSc at University College of London

General Management, consumer marketing strategies, market and product innovation, business development, digital transformation and change management.

International/Pan european business strategy, coordination and planning.


Submitted abstracts:

The end of Universal bank model?
Fintech impact: verticalization of banking